Who is the Natural Awakenings Reader?
According to audits by the Circulation Verification Council (CVC), typical Natural Awakenings readers are:
- Overwhelming female, 70% female and 30% male
- Over 52% have annual household income exceeding $50K
- Over 67% are between the ages of 25-54
- 3 out of 4 readers purchase products or services from ads seen in Natural Awakenings



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